Comprehensive Marketing for Marriott Hotels
Cogwheel Marketing knows all the Marriott marketing systems, from EPIC to eFast, from Brandworks to MDAM. Once we define a strategy, we can execute seamlessly in conjunction with the on-site hotel team.
We treat each hotel individually and know that each hotel and market operate differently. Our solutions cater to that, and support you in a way that complements your in-house team.
Total Online Optimization for Marriott Hotels
We put the critical element back into your digital strategy – a strategic account manager. Plus, we have tools above and beyond the MDS team to help you achieve your specific goals.
We have streamlined our processes depending on the hotel type and needs of that Marriott hotel. We go past your optimizing your brand.com site with content, images and search engine optimization to also focus on OTAs like Expedia and Booking.com as well as local listings.
- Discovery & Identify the Gaps
- Build Foundation & Tell a Consistent Story
- Maximize Opportunity & Increase Exposure
- Develop a Paid Media Plan
Marketing for Marriott Hotel Openings and Conversions
There are additional digital marketing tactics needed if a hotel is a new opening or going through a conversion process.
Marriott Hotel Brands We Are Familiar*
*Note, Cogwheel Marketing is not in a contractual relationship with Marriott at the brand level.
Other Marriott Marketing Services
Marriott offers other services that we can absolutely assist with the heavy lifting.
- Paid Marketing – When you need additional resources to drive exposure and revenue online, we can develop a customized approach that makes sense for your hotel and market.
- Discovery Pages (Previously Accelerated Modules) – Need a few extra landing pages, but maybe not an entire Elevated Website? We can help you build them, plus include search engine optimization and interlinking within your existing Marriott site.
- Elevated Websites – We can assist with developing a story line, then writing the content and selecting the images with a layout that is unique to your hotel.
- Local Campaign Builder – We can help with email marketing for your restaurant, spa or golf course.
Brand Marketing Services
We know each of the brand systems and standards and how to maximize them for your hotel. Depending on the location and complexity of your hotel, we may suggest different strategies. Each brand has slightly different offerings based on brand capabilities.
Marketing Support Services
Was it the picture of our staff’s adorable dogs that interested you in this article, or was it the punny title? Regardless of your answer to that question, I can tell you with 100% certainty that if you are not pet friendly, you’re missing out on a “Mastiff”...
Safety is still paramount for those that are traveling today and putting guests at ease is a top priority. So, of the major brands (Marriott, Hilton, IHG), Cogwheel Marketing did a little research on which brand the best contactless opportunities for guests. All...
Every webinar, training, and travel-related article has heavily leaned on the notion that making travelers feel safe while staying in your hotel or visiting your city is how we will get our occupancy back up. By this point, you surely have a pop up or landing...