Prepping for the potential market slow down of the holiday season should have been in planning for months.  If not, let’s learn from it and plan ahead for next year.

When developing a marketing plan for the holidays, there are many factors, including your hotel’s target market and its location.

In this episode, we discuss how hoteliers can leverage both online and offline opportunities to steal market share and develop repeat business.

Stephanie Sparks Smith, founder of Cogwheel Marketing in Seattle, Washington, and Stuart Butler, COO of Fuel Travel in Myrtle Beach, South Carolina talk with Judy Maxwell and Jonathan Albano of Live Long Lodging on Episode 240 of their podcast.